Movie America
Smile (2022 film): A sinister smile leads to a chain of death

Score 3.3

The horror film “Smile” was a huge hit, earning $22 million in just three days on a $17 million budget. It uses a “chain of curses” idea similar to “The Ring,” but with a modern twist. One standout feature was its creative marketing, in which actors with unsettling smiles appeared at live baseball games, quickly going viral on social media. The film does a great job of turning the everyday “smile” into something truly frightening.

Title
Smile
Original Site
https://www.paramountplus.com/movies/video/s8_EkyswwHTQnCI_U8qtJ8lzJKBS_gIZ/

© 2022 Paramount Players, a Division of Paramount Pictures

Director
Cast
Dr. Rose Cotter

Actor: Sosie Bacon

The protagonist. A psychiatrist. Though in a position to listen to others' trauma and suffering, he himself begins to be haunted by “things he sees.”

Joel

Actor: Kyle Gallner

Rose's ex-boyfriend.

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I highly recommend this place!

  • Original horror concepts and social commentary
  • Sophisticated Story Design and Visual Expression
  • The cast's overwhelming acting prowess

Summary

Dr. Rose Cotter, a dedicated psychiatrist, witnesses a disturbing and inexplicable incident involving one of her patients. After that traumatic event, she begins to experience a series of terrifying and unexplainable visions. As these horrifying occurrences escalate, Rose’s grip on reality starts to fray, and the fear that haunts her becomes impossible to ignore. Overwhelmed by the relentless terror, she must confront her troubling past and psychological scars in a desperate struggle to survive and escape the dark forces consuming her world.

Smile | Paramount+ / Paramount Movies

“Smile” stands out by turning the everyday smile into something scary. Director Parker Finn, expanding on his short film “Laura Can’t Sleep,” skillfully brings out the hidden creepiness in one of our most common expressions.
One of the most memorable parts of the film is how, only one person at a time, often someone close to the main character, starts smiling strangely. It makes viewers feel uneasy and highlights Rose’s sense of isolation. The film goes beyond typical horror by also showing the loneliness and mental struggles of everyday life in today’s world.

Clever Story Design and Overwhelming Visual Expression

The film “Smile” replaces the cursed videotape from ‘Ring’ with a “smile,” establishing a clear rule: witnessing someone’s death transfers the curse. The time limit of dying within seven days also stirs greater anxiety by leaving ambiguity—statistically, most victims die around the fourth day. This exquisite rule design sustains constant tension in the audience, making them wonder, “When will it strike next?”
In terms of direction, it masterfully blends flashy jump scares typical of Hollywood horror with the eerie silence characteristic of J-horror. The visual terror of the hospital hallway scene, where only one patient in each room stares intently, smiling, is deeply etched into the audience’s memory.
The film’s visuals stand out, often making it hard to tell what’s real and what’s a hallucination or dream. As Rose’s mind unravels, the movie keeps viewers guessing about reality. The camera work and editing make the sudden shifts from everyday moments to scary ones even more powerful.
The visual manifestation of the curse that appears in the final act leaves a powerful impression as a “defining image,” a trend seen in recent horror films. The scene where a gigantic, eerie smiling monster opens its mouth wide to swallow the protagonist possesses a visual impact comparable to films like ‘Barbarian’ or ‘NOPE’. It is a moment where the skill of special effects artist Tom Woodruff Jr. shines, achieving a perfect balance between CGI and practical effects that simultaneously delivers realism and surrealism.

Sosi Bacon’s Overwhelming Performance and the Cast’s Terror Woven Through Her “Smile”

Sosi Bacon’s performance is one of the film’s biggest strengths. Although she is known as Kevin Bacon’s daughter, she brings her own unique style to the role. She shows a wide range of emotions, from calm professionalism to fear, confusion, and finally despair as the curse takes over.
Her strength lies in her subtle, internal acting, which lets viewers feel her fear. Instead of big, dramatic moments, she builds tension quietly, showing skill beyond her experience. One memorable scene has her covering her tiredness with makeup and forcing a fake smile, which later contrasts with her terror and highlights the double meaning of a smile.
The Diverse “Smiles” of Terror Displayed by the Cast
It’s not just the main character’s smile that’s scary—the supporting cast also delivers unsettling smiles in different ways. Early on, Kaitlyn Stacy’s character stands out. She goes from panic to a bold grin, creating a moment that really sticks with viewers. Her wild smile as she cuts her own cheek is especially shocking and could be called “the face of this film.”

AI-generated image

The Artistry of “Smiling” Performances

One of the film’s best features is the range of creepy smiles shown by the cast. Director Parker Finn uses each actor’s unique style rather than sticking to one type of smile. He turns everyday smiles into something scary, from hospital staff’s forced grins to a child’s odd smile, and even a family’s loving smiles that suddenly become frightening.
Jillian Zinser, who plays Rose’s sister, also stands out. She starts as cheerful and friendly, but her smile later becomes unsettling, turning something familiar and safe into a source of fear. Her overly happy personality hints at the horror to come, showing wise choices in casting and direction.
By showing so many different types of smiles, the film goes beyond typical horror and explores the complexity and fear hidden in human expressions. The director’s ability to bring all these performances together makes the movie feel polished, especially for a first-time director.

Summary: A New Door to the Terror Lurking in Everyday Life

SMILE is an ambitious film that shows what new horror movies can do by turning the familiar smile into something scary. Despite its budget, the film feels complete, and its creative marketing has set a new standard for horror.

What feelings might really be hiding behind the smiles we see every day? After watching this movie, even a simple smile from a stranger might feel different. That’s the kind of impact a great horror film should have.

People are excited to see what director Parker Finn does next. The sequel, SMILE 2, is expected to be even scarier. Whether you love horror or are just curious, this is a new kind of terror worth checking out.

Review Site Scores

Parker Finn’s feature debut, Smile, belongs to the often-criticised “trauma horror” genre, yet it triumphs with overwhelming jump scare techniques and Sosie Bacon’s hauntingly intense performance. It takes the classic “spreading curse” structure reminiscent of It Follows and The Ring and elevates it into a terrifying rollercoaster ride with a modern visual sensibility.

The Divide Between Critic and Audience Scores

Critic Scores

  • Rotten Tomatoes (Critics): Around 80%. Earned “Certified Fresh” status.
  • Metacritic: 68 points (Generally favourable). While critics expressed reservations about the story’s originality (particularly its similarities to ‘It Follows’), they highly praised “the skillful direction,” “visual eeriness,” and “sound design.”

Audience Rating

  • IMDb: 6.5/10. A sufficiently high score for a horror film (horror films are often considered reasonable if they exceed 6 points).
  • Rotten Tomatoes (Audience): 77%. Minimal divergence from the critics’ score.
  • Japan’s Filmarks / Eiga.com: Around 3.6/5.

Analysis of Divergence and Consistency

A defining feature of this film is the “surprisingly consistent” alignment between critics’ and audience ratings. Typically, horror films divide opinion, with audiences complaining “it wasn’t scary” and critics criticising “it lacks substance.” However, this film is a rare example where the high cinematography praised by critics perfectly aligns with the “accessible horror” demanded by audiences.

Platform-Specific Trends and Review Comments

IMDb (International Users / Many Horror Fans)

  • “Feels like they took ‘The Ring’ and ‘It Follows,’ added a ton of jump scares, and mixed them.”
  • “Sosi Bacon’s performance as her mind breaks down is brilliant.”
  • “The ending is divisive, but the tension leading up to it is genuine.”

Rotten Tomatoes

  • Critics: “Eerie visuals and unsettling direction elevate an otherwise conventional story.”
  • Audience: “A movie you should see in theatres. The pressure from sound and visuals is incredible.”

Eiga.com / Filmarks (Japanese Audience / Emotional Investment & Direction Focused)

  • “Who knew a smile could be this terrifying? It’s masterful at stirring up visceral disgust.”
  • “Some say the sheer volume of jump scares is exhausting, but as entertainment, it hits the mark.”
  • “Some expressed reluctance towards the depressing conclusion, wishing for a bit more redemption.”

Film Genre and Context

  • Genre: Psychological Horror × Occult.
  • Promotion: Viral marketing featuring a “creepy laughing figure” placed in MLB game stands exploded on social media. It drew in audiences beyond typical horror fans (light audiences), broadening the base for audience ratings.
  • Trauma Horror Context: While exploring the theme of “inherited trauma” seen in films like ‘Hereditary’ and ‘Midsommar,’ it avoids the complexity of A24 productions, settling for a balanced approach that reads as pure “entertainment.”

Overall Assessment: A “disturbing” masterpiece, a remix of classics using modern technology.

Director Parker Finn chose not to compete on originality, but instead pursued perfection in directing techniques focused on “how to make people feel physiologically uncomfortable and terrified.”
Critically acclaimed camera work (like upside-down aerial shots) combined with jump scares intense enough to make audiences scatter their popcorn. This duality positions the film as accessible both to “horror enthusiasts” and as a “date movie.” However, a particular segment of Japanese audiences rejected it as “too unpleasant,” particularly due to its relentlessly unforgiving ending and relentless sonic assault. This very rejection, however, serves as proof of the film’s success as a horror film.

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This page is written from the "Smile" which is available on Apple TV.

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